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Fair Summary

Fair Dates : 4-7 September 2019 (Wednesday - Saturday)
Venue : Hong Kong Convention and Exhibition Centre
Gross Exhibition Space : 9,000 sqm
Organiser : Hong Kong Trade Development Council
Statistical Data :   Brands Buyers
  Hong Kong 111 4,082
  Outside Hong Kong 124 2,882
  Total 235 6,964
    From 23 countries and regions From 74 countries and regions

Fair Statistics

(4-7 SEPTEMBER 2019)

Brand Profile

 Hong Kong Brands 111
 Brands from outside Hong Kong 124
 Total 235

Number of Brands from outside Hong Kong by Country/Region

Country / Region Number
Korea 43
Italy 18
Mainland China 16
Macau 11
Taiwan 7
India 5
Indonesia 4
Japan 4
France 2
Turkey 2
Australia 1
Cambodia 1
Colombia 1
Denmark 1
Malaysia 1
The Netherlands 1
Nepal 1
Nigeria 1
Singapore 1
United Kingdom 1
Vietnam 1
Total 124

Visitor Profile
Number of Trade Visitors from Hong Kong and outside Hong Kong 

Region Number % Share
Hong Kong 4,082 58.62%
Outside Hong Kong 2,882 41.38%
Total 6,964 100%

Number of Trade Visitors from outside Hong Kong by Region

Region Number % Share
Asia 2,404 83.41%
Europe 321 11.14%
North America 60 2.08%
Middle East 36 1.25%
Latin America 32 1.11%
Australia & Pacific Islands 17 0.59%
Africa 12 0.42%
Total 2,882 100%


Information will be coming soon.

Market Insights

Germany: German consumers are usually conventional and they favour big commercial brands. A lot of streetwears are new in the market

Myanmar: Consumers fancy Korean brands with a focus on casual wear. Most products are in the retail price range from US$4 to US$40 per piece

France: Street fashion has become out of style in Paris – feminine style is the new trend. Even menswear are added with a feminine touch in some new design collections.

Vietnam: Consumers follow Korean fashion and beauty trends closely

Japan: Street fashion and casual wear prevail. Contemporary and simple styles are in demand

Korea: Casual wear and street fashion continue to be the mainstream styles while sportswear are also in demand. The younger generation favour mass market brands from overseas.

Exhibitors' / Visitors' Comments